Ban on presentation and display of tobacco and electronic cigarettes in online stores

From January 1, 2021, the presentation of HEETS variants on our website will change. Under new legislation, no images of tobacco products or related products may be displayed in online stores from then on.That is why from 1 January 2021 no more images of HEETS may be placed on our website. We may only provide a neutral, uniform overview of our range of tobacco products against a neutral background. From 1 January, HEETS will therefore be displayed on this website as follows:

Heets on PLP Heets on PLP


We have tried to describe our different HEETS variants as clearly as possible.If you have any questions about IQOS and HEETS, please contact our support department.


More information about Heets tobacco sticks can be found via this link.

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This website contains information about our smoke-free products and we need your age to make sure that you are an adult in the Netherlands who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.