Important information about IQOS


PMI offers a variety of quality, scientifically substantiated smoke-free products that are much better choices than continued smoking. Our vision is that our smoke-free products will one day replace cigarettes.
  • Cigarette smoking causes serious diseases and is addictive. Without question, the best decision any smoker can make is to quit tobacco and nicotine use altogether.

  • PMI’s smoke-free products are for adults who would otherwise continue to smoke or use other nicotine products.

  • We do not offer PMI’s smoke-free products to people who have never used tobacco or nicotine products or who have quit using tobacco and nicotine products. Our smoke-free products are not an alternative to quitting and are not designed as cessation aids.

  • Minors should not use tobacco or nicotine in any form.

Safety Warnings & Instructions.

Tobacco and Nicotine

  • HEETS contain nicotine, which is addictive.

  • IQOS and HEETS are not risk-free. The best way to reduce tobacco-related health risks is to quit tobacco and nicotine use altogether.

  • Some users of IQOS and HEETS reported experiencing abdominal pain, chest pain, choking sensation, cough, difficulty breathing, dizziness, dry mouth, dry throat, gingivitis, headache, malaise, nasal stuffiness, nausea, mouth irritation, palpitations, throat irritation, and vomiting.

  • Nicotine-containing products should not be used by people who have or are at risk of heart disease, are diabetic, are epileptic, or are experiencing seizures.

  • Nicotine-containing products should not be used during pregnancy or while breast-feeding. If you are pregnant, breast-feeding, or think you may be pregnant, you should quit tobacco and nicotine use altogether.

  • Stopping smoking or switching to IQOS and HEETS or other nicotine-containing products may require the adjustment of the dosing of certain medicines (e.g. theophylline, clozapine, ropinirole).

  • If you have questions about whether you should use IQOS and HEETS given an existing health condition, consult a health care professional.

Exclusive Use of HEETS.

  • Only purchase IQOS and HEETS from your local or online IQOS stores or other authorized retailers.

  • Only use IQOS with HEETS. Never use IQOS with a cigarette or similar products that are not approved for usage with IQOS. Doing so may result in injury.

  • Do not modify HEETS in any way or add any substance to HEETS. Doing so may result in injury.

Prior to use of a product, users should read the full Safety Warnings & Instructions, which contain important safety information about the use of the product.
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This product is not risk free and is addictive. For adult use only.
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We Care

This website contains information about our smoke-free products and we need your age to make sure that you are an adult in the Netherlands who would otherwise continue to smoke or use nicotine products. Our nicotine and tobacco products are not an alternative to quitting and are not designed as cessation aids. They are not risk free. They contain nicotine, which is addictive. Only for use by adults. Please visit the Important Information page of this website for further risk information.